Account Based Marketing is about identifying right accounts you want to focus on. Once this is done, next step is to get the prospects in the account. Just like how important targeting the right accounts is important, getting the right prospects in the account is equally important. Nearly 2/3 of B2B marketers identified engaging key decision makers as their top challenge (Source: Forrester Research). And the number of people involved in the decision making is increasing every day. According to Salesforce, it can vary between 7-20 representing various jobs, functions and geographies.
Getting all these decision makers can be a very time consuming process. With Saleslift’s prospector chrome extension, you can find the decision makers and influencers of a company right in your browser. It is linked to our website where you can segment and find prospects by
- Technology used
You can get the business email address and social profile links of these decision makers and influencers. Saleslift connects with Salesforce and Zoho CRM. You can connect your CRM accounts with Saleslift and export these contacts to them or export them to a CSV file and use them in your campaigns.
Install the chrome extension from here, create your FREE account and get started!